I am going to make this quick today.

Self-promotion is about letting others know that you may have what they need or that you may be the best person for the job or position you’re applying for.

“But, what if I don’t believe I am the best?” you ask.

Good question.

Let’s get curious.
Why would you want to believe that you’re the best?
And why wouldn’t you want to believe you’re the best?

Let’s start with why you would want to believe you’re the best.

If you don’t believe you’re the best, your ‘bestness’ will be overshadowed by your own doubt. Remember when I said that you’re always selling someone on something? The energy of ‘not being the best’ will probably seep into your interactions. If you don’t believe you are the best, you may bring that energy to your interview or consult, unknowingly.

It’s like saying “I don’t think I am the best person, but you may want to hire me anyway.”

If I were having a procedure at the doctor’s office, I’d want the doctor to know he’s the best person to help me. Let me be clear. You are not faking here. You are not pretending to know brain surgery when you’re a pediatrician. This isn’t about pretending you are the best at everything.

This is simply about believing you are the best at what you do. When you believe you are the best, you do your best. If you determine that you can help or are qualified, then commit to bringing your best with you. Practice believing “I am the best at what I do.” and then get out there and do your best!

So now, why wouldn’t you want to believe you’re the best?

It’s likely that your brain resists believing you’re the best because it’s presupposing other things.

Your brain may be trying to convince you that believing you’re the best is gloating.
Your brain may be telling you that you’re not allowed to think that yet.
Your brain is probably telling you that you are inexperienced and therefore it’s true that you’re not the best.
Your brain may be showing you all kinds of evidence to support “I am clearly not the best.”

Your brain is excellent at giving you lots of thoughts that appear as facts. But just because you have them, doesn’t mean you should believe them. There are many factors that go into whether someone will hire you or not. Some are not within your control, some are.

What is within your control? 

Your view of yourself.
Your self-talk.
Your self-belief.
Your self-confidence.
Your courage.
How you show up.
The energy you walk into the room with.
Relying on your strengths.
Generating emotions that drive effective action.
Thinking and believing on purpose.
Doing and being your best.
Learning and bettering yourself.
Acquiring new skills by doing.

The list could go on and on.

Let me ask you this:

What if your only job were to believe in yourself and commit to doing your best?

What if your only job were to provide value, do your best to deliver exceptional results, be a great addition to any team, a great resource for a company, apply your unique way of doing things, your unique skills, talent, strengths, knowledge, and experience to everything you do?

Would you allow yourself to believe that you are the best?

I’ll leave you with that thought to do some self-inquiry.

Have an amazing weekend, my friends!

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